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Fruugo

Claimed Business
|1.3
95 Reviews (last 12 months)
Does not respond to reviews

Scores reflect the Overall AI Score for each category

AI Review Summary

Based on recent customer reviews, Fruugo presents an experience dominated by orders that never arrive. Customers consistently report paid parcels sitting in transit for months, tracking that stops or expires, and handovers to a postal service they cannot reach. A recurring theme is the absence of a direct phone or email route, with online help journeys looping back unresolved. Occasional prompt refunds and quick deliveries stand out as rare exceptions.

Top Strengths:

  • •Refunds, Returns & Consumer Rights: The relative bright spot. A few shoppers describe refunds processed within days of a failed delivery and money returned without argument, which encouraged one to reorder. Most others describe refund promises that are emailed but never actually paid.
Service Quality Ratings
Industry Avg: 1.9Best: 4.8 (Progenix)
Industry Avg: 1.5Best: 4.7 (Eden Perfumes)
Industry Avg: 1.9Best: 4.7 (Faithful To Nature)
Industry Avg: 1Best: 4.3 (Miele (Pty) Ltd)
Industry Avg: 1.2Best: 3.1 (Shoebox Online)
Overall AI Score
0.8
Industry Avg: 1.6Best: 4.7 (Progenix)
4.5-5 Excellent
3.5-4.5 Great
2.5-3.5 Average
1.5-2.5 Poor
<1.5 Terrible
Performance(last 12 months):
Trustindex Rating
1.9
NPS Score
-89Unlikely
Review Distribution
1.3|95 Reviews

Nov '25 - Oct '26

Frequently Asked Questions About Fruugo

What do customers say about Fruugo?

Based on recent customer reviews, Fruugo presents an experience dominated by orders that never arrive. Customers consistently report paid parcels sitting in transit for months, tracking that stops or expires, and handovers to a postal service they cannot reach. A recurring theme is the absence of a direct phone or email route, with online help journeys looping back unresolved. Occasional prompt refunds and quick deliveries stand out as rare exceptions.

What is Fruugo's biggest strength?

Fruugo's biggest strength, according to Hellopeter's AI analysis, is Refunds, Returns & Consumer Rights. The relative bright spot. A few shoppers describe refunds processed within days of a failed delivery and money returned without argument, which encouraged one to reorder. Most others describe refund promises that are emailed but never actually paid.

What are the most common complaints about Fruugo?

The most common complaint about Fruugo, based on Hellopeter's AI analysis of recent customer reviews, is Accounts, Billing & Digital Platforms. Payment clears instantly, but customers report shipping fees revealed only after card details are entered, items shown in stock then cancelled as unavailable, and a help portal that closes enquiries as resolved or errors out.

Is Fruugo trustworthy?

Fruugo has a TrustIndex of 1.9 out of 10 on Hellopeter, based on 95 reviews in the last 12 months. Hellopeter has tracked Fruugo across 814 total reviews. How is the TrustIndex calculated? →

Recent reviews (95)

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Share Your Experience
JU
Jeanne U

1 reviews | Active since Sept 2026

25 Sept 2026, 00:21

Their visual showed a small electric saw

Their visual showed a small electric saw. Instead I received a 4 inch chain (listed in small print on the ad and order form). They want to charge me shipping costs for the return -- twice the cost of the item!

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Clinton Saunders clinton.saunders

1 reviews | Active since Jan 2022

20 Sept 2026, 19:15

Fruugo.co.za - Avoid them - there are better options!

I ordered a replacement battery for a DJI Mini 4K drone from the fruugo.co.za site, thinking that it will be supp**** out of a local facility. To my horror, I found it was being shipped by a retailer in China. The last date that the package should have been received was 4th April, and when that came and went, I used the enquiry feature on their website. After receiving a reply that the retailer would be contacted to follow up, and a long wait, I went back onto the website to see if there was a follow up on my enquiry. There was a reply from the retailer (no *** notification was received to indicate that a response had been posted!) with the single work "refund".... no indication as to how it would be paid, and no indication of when. Following no further communication, I sent a second enquiry, which ended up yielding the exact same result. As I stand right now, I know that I am due to receive a refund, because I have NOT received the product. I have no idea, when, how, or even IF I'll get the refund. Its R1,200, so its no small amount by any means. I do NOT recommend these guys AT ALL, and I WILL NOT be using them again. There are far better options out there!

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Alje D

1 reviews | Active since Dec 2025

14 Sept 2026, 17:09

Fruugo failure.

I ordered a product from Fruugo on the 14th of July. Fruugo claim that it was delivered on the 28th of August at the local Postoffice and that is what their tracking system says - problem is that I live on a farm and there is no Postoffice within a 100km. We do not have a local Postoffice while all the big courier services deliver to my front door. What makes this experience very frustrating is that you cannot communicate with Fruugo once their system thinks your parcel is delivered. Also, who in their right mind use the Postoffice for delivering parcels in SA? On the tracking system, I can see that the parcel entered SA a month and a half ago!

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Naledi L

1 reviews | Active since Sept 2026

5 Sept 2026, 17:40

Unacceptable Delay: No Order Delivered and No Customer Support

I am writing to express my disappointment regarding my recent experience with Fruugo. I am still waiting for my order to arrive, and there has been zero communication or updates regarding its status. The overall delivery transparency falls well short of expectations, making it frustratingly impossible to get clear answers or relief from customer support. A global marketplace needs far better reliability, realistic shipping timelines, and proactive customer communication. I hope management addresses these order fulfillment issues immediately.

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Veronica C

1 reviews | Active since Oct 2015

4 Sept 2026, 09:28

AVOID FRUUGO!!!

Stay Away from this Company if you are based in South Africa!!!!!!!!!! Two months later I still haven't received my order. My order was shipped to the USA and my delivery Address on my Order CLEARLY states Gauteng, South Africa. Tried to request help to resolve this matter, but you can only work through multiple options through their website with NO OPTION to resolve a DELIVERY ERROR. No email address nor telephone number either!!!!! AVOID AT ALL COST!!!!!!

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DEON P

1 reviews | Active since Feb 2010

2 Sept 2026, 17:04

Fruugo service

Service and especially communication and feedback very poor, actually close to non existing. After reviewing them on Trust Pilot I now get a lot of emails full of excuses and explanations. Which ever way, I won't deal with them ever again, doesn't appreciate throwing money away.....

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Nkateko K

1 reviews | Active since Mar 2024

30 Aug 2026, 22:02

Fruugo online shopping is a ****

Fruugo is a **** they make money from *****ing, I purchased an iron spray and they never shipped, whenever I try the online help they never reply. They will send a **** reply here to look professional, please don’t buy anything from them

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Hendrik Tjaart van der Merwe

1 reviews | Active since Nov 2022

16 Aug 2026, 07:57

Fruugo one big ****ming network

We have paid for Isuzu back lights, in July 2026,now they say it has been returned, nobody contacted us by email or phone calls to say the courier or the courier has not once called and said they are at the gate, there is always people on the property. So Fruugo is one big ****ming network, how do we get the money back. They have no evidence that anyone was at the property address where it had to be delivered.

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