

Whirlpool
Based on recent customer reviews, Whirlpool is facing significant dissatisfaction from South African customers, particularly regarding its appliances and after-sales support through KIC Whirlpool. Customers consistently mention recurring breakdowns of washing machines, fridges, dishwashers, microwaves, and tumble dryers, often within months of purchase or while still under warranty. A recurring theme is poor technician follow-through, conflicting diagnoses, upfront payments without resolution, and unanswered escalations. Many reviewers describe feeling ignored by management and forced to pay repeatedly for unresolved faults, eroding trust in both the product reliability and the brand's service commitment.
NPS Score
-100
Recommended: Unlikely
Oct '25 - Sep '26
Used this business recently? Share your experience to help others decide.
Used this business recently? Share your experience to help others decide.
Share Your Experience1 reviews | Active since Aug 2013
I purchased a Whirlpool stove expecting the quality and durability associated with the brand. Unfortunately, my experience has been extremely disappointing. After using the stove only approximately 10–15 times, the pot stands are already showing significant scratching and coating wear. I raised the issue with KIC/Whirlpool, expecting them to at least investigate whether the quality of the coating was acceptable. Instead, after reviewing photographs, their Consumer Call Centre Supervisor, advised me that the damage is simply “normal operational wear” caused by pots making contact with the pot stands. What I find particularly concerning is the explanation that this is to be expected because pots naturally move and make contact with the stands during cooking. In other words, I have essentially been told that I should expect a brand new stove’s pot stands to scratch and deteriorate after only a handful of uses. **side note I also purchased brand new high-end cookware when buying my new stove, that is in the centre of my kitchen. And have been taking really good care of not dragging them across the stands. (To ensure both my stove and my pots stay in good condition for as long as possible.) I understand that the stove/hob will experience some degree of contact with cookware. That is not the issue. The issue is the extent of the coating wear after only 10–15 uses, and whether the coating being used is actually fit for its intended purpose. (Only cleaned it with a non-abrasive microfiber cloth warm water and dishwashing soap.) If this is genuinely considered “normal wear” by Whirlpool/KIC, then customers should surely be made aware that the finish on these pot stands is not expected to remain in good condition even with normal use. What has made this experience even more frustrating is the complete lack of willingness to acknowledge the concern. The response has essentially been: this is normal, it is not a defect, and you should expect it to happen…. I am extremely disappointed not only in the apparent quality of the product, but particularly in the way my legitimate concern has been handled. A good brand should stand behind the quality of its products and, at the very least, properly investigate a complaint of premature deterioration rather than simply categorising it as “normal wear.” #Whirlpool #KIC This is not about expecting a stove to remain completely untouched. It is about expecting reasonable durability and quality from a new appliance. Someone should seriously look into ways of bettering your coating. Or you guys are cutting corners to make more margin…. I don’t know, but it’s just such a bad product and horrible response.
1 reviews | Active since Aug 2013
I purchased a Whirlpool stove expecting the quality and durability associated with the brand. Unfortunately, my experience has been extremely disappointing. After using the stove only approximately 10–15 times, the pot stands are already showing significant scratching and coating wear. I raised the issue with KIC/Whirlpool, expecting them to at least investigate whether the quality of the coating was acceptable. Instead, after reviewing photographs, their Consumer Call Centre Supervisor, advised me that the damage is simply “normal operational wear” caused by pots making contact with the pot stands. What I find particularly concerning is the explanation that this is to be expected because pots naturally move and make contact with the stands during cooking. In other words, I have essentially been told that I should expect a brand new stove’s pot stands to scratch and deteriorate after only a handful of uses. **side note I also purchased brand new high-end cookware when buying my new stove, that is in the centre of my kitchen. And have been taking really good care of not dragging them across the stands. (To ensure both my stove and my pots stay in good condition for as long as possible.) I understand that the stove/hob will experience some degree of contact with cookware. That is not the issue. The issue is the extent of the coating wear after only 10–15 uses, and whether the coating being used is actually fit for its intended purpose. (Only cleaned it with a non-abrasive microfiber cloth warm water and dishwashing soap.) If this is genuinely considered “normal wear” by Whirlpool/KIC, then customers should surely be made aware that the finish on these pot stands is not expected to remain in good condition even with normal use. What has made this experience even more frustrating is the complete lack of willingness to acknowledge the concern. The response has essentially been: this is normal, it is not a defect, and you should expect it to happen…. I am extremely disappointed not only in the apparent quality of the product, but particularly in the way my legitimate concern has been handled. A good brand should stand behind the quality of its products and, at the very least, properly investigate a complaint of premature deterioration rather than simply categorising it as “normal wear.” #Whirlpool #KIC This is not about expecting a stove to remain completely untouched. It is about expecting reasonable durability and quality from a new appliance. Someone should seriously look into ways of bettering your coating. Or you guys are cutting corners to make more margin…. I don’t know, but it’s just such a bad product and horrible response.
1 reviews | Active since Jul 2026
I bought a KIC fridge in end of February, and it has been faulty ever since .Yesterday, I sent a Formal demand letter to Edger Motsamai. KIC called me and promised to deliver a brand new replacement fridge. Today,technicians arrived only to fix a light bulb! I turned them away .This is a breach of Agreement .I demand my brand new fridge or a full refund immediately!
1 reviews | Active since Jul 2026
I bought a KIC fridge in end of February, and it has been faulty ever since .Yesterday, I sent a Formal demand letter to Edger Motsamai. KIC called me and promised to deliver a brand new replacement fridge. Today,technicians arrived only to fix a light bulb! I turned them away .This is a breach of Agreement .I demand my brand new fridge or a full refund immediately!
1 reviews | Active since May 2023
am extremely disappointed with my KIC washing machine and the overall service experience. From February 2026 the machine has not been functioning properly, and resolving the issue has been both frustrating and exhausting. Multiple technicians have assessed the machine, but I received different diagnoses each time. The first technician said the problem was the tap, which I replaced, yet the issue continued. The second technician then advised that the machine’s board was faulty and it was replaced, but the machine still does not operate as expected. Although one technician did manage to fix the fabric softener dispensing issue, the machine still inconsistently dispenses detergent and does not follow the selected wash settings correctly. This makes the machine unreliable for everyday use. To make matters worse, we have sent multiple emails to KIC requesting assistance, but we have not received any clear response or follow-up including their Manager Mark Bitzer , there is no response at all. There has been no communication to confirm whether a technician will return to fix the issue or if the machine will be replaced, despite the fact that it is still under warranty. Overall, I am not satisfied with the product quality or the after-sales support. I expected a more reliable appliance and a much better level of customer service. At this point, I would like clear communication and a proper resolution, whether that is a full repair or a replacement of the machine.
1 reviews | Active since May 2023
am extremely disappointed with my KIC washing machine and the overall service experience. From February 2026 the machine has not been functioning properly, and resolving the issue has been both frustrating and exhausting. Multiple technicians have assessed the machine, but I received different diagnoses each time. The first technician said the problem was the tap, which I replaced, yet the issue continued. The second technician then advised that the machine’s board was faulty and it was replaced, but the machine still does not operate as expected. Although one technician did manage to fix the fabric softener dispensing issue, the machine still inconsistently dispenses detergent and does not follow the selected wash settings correctly. This makes the machine unreliable for everyday use. To make matters worse, we have sent multiple emails to KIC requesting assistance, but we have not received any clear response or follow-up including their Manager Mark Bitzer , there is no response at all. There has been no communication to confirm whether a technician will return to fix the issue or if the machine will be replaced, despite the fact that it is still under warranty. Overall, I am not satisfied with the product quality or the after-sales support. I expected a more reliable appliance and a much better level of customer service. At this point, I would like clear communication and a proper resolution, whether that is a full repair or a replacement of the machine.
1 reviews | Active since Nov 2014
We purchased a Whirlpool washing machine (paid in full, cash) less than two years ago, expecting the durability and reliability associated with an established global brand. Within this short period, the original unit had to be completely replaced. The replacement machine has since required multiple service interventions — and as of yesterday, it has broken down yet again. This level of repeated failure is unacceptable for a major appliance that should reasonably last many years without ongoing breakdowns. A washing machine is not a discretionary luxury — it is a basic household necessity. At this point, this is no longer an isolated defect but a clear pattern of unreliability. The ongoing inconvenience, service calls, and disruption have eroded any confidence we had in the brand. We expected quality. What we have experienced instead is repeated failure and ongoing frustration. We now require a permanent and durable resolution — not another temporary repair.
1 reviews | Active since Nov 2014
We purchased a Whirlpool washing machine (paid in full, cash) less than two years ago, expecting the durability and reliability associated with an established global brand. Within this short period, the original unit had to be completely replaced. The replacement machine has since required multiple service interventions — and as of yesterday, it has broken down yet again. This level of repeated failure is unacceptable for a major appliance that should reasonably last many years without ongoing breakdowns. A washing machine is not a discretionary luxury — it is a basic household necessity. At this point, this is no longer an isolated defect but a clear pattern of unreliability. The ongoing inconvenience, service calls, and disruption have eroded any confidence we had in the brand. We expected quality. What we have experienced instead is repeated failure and ongoing frustration. We now require a permanent and durable resolution — not another temporary repair.
1 reviews | Active since Jan 2023
In November 2025 w called Makro regarding our Whirlpool microwave that we bought in 2021 to ask where can we fix it, they referred us to Whirlpool KIC. The Whirlpool KIC send a technician , he then checked the microwave and he said they need to change the motherboard, after two weeks two technicians came the microwave failed to warm the water then they took it back. Mid December 2025 started calling no answer then after weeks we received it , the microwave can warm the water but not the food. Please people stay away from Whirlpool brand because it’s a **** after paying R4800 I’m still stuck with a microwave that is not working.Makro also is falling consumer why sell an expensive brand that cannot be fixed by the service providers.
1 reviews | Active since Jan 2023
In November 2025 w called Makro regarding our Whirlpool microwave that we bought in 2021 to ask where can we fix it, they referred us to Whirlpool KIC. The Whirlpool KIC send a technician , he then checked the microwave and he said they need to change the motherboard, after two weeks two technicians came the microwave failed to warm the water then they took it back. Mid December 2025 started calling no answer then after weeks we received it , the microwave can warm the water but not the food. Please people stay away from Whirlpool brand because it’s a **** after paying R4800 I’m still stuck with a microwave that is not working.Makro also is falling consumer why sell an expensive brand that cannot be fixed by the service providers.
1 reviews | Active since Mar 2019
Extremely disappointed with Whirlpool. Both my microwave and oven started malfunctioning after only 7 months of use, which is completely unacceptable for appliances of this brand and price point. I reported the faults over 6 weeks ago, yet I have received no resolution, no repair, and no meaningful assistance. To make matters worse, the microwave has since developed an additional error, and still there has been no urgency or accountability from Whirlpool. The appliances are unreliable, and the after-sales service is **********. How does a company expect customers to live for weeks without a microwave, constantly following up with no results? This experience has been frustrating and unacceptable. I would not recommend Whirlpool based on both product quality and customer service.
1 reviews | Active since Mar 2019
Extremely disappointed with Whirlpool. Both my microwave and oven started malfunctioning after only 7 months of use, which is completely unacceptable for appliances of this brand and price point. I reported the faults over 6 weeks ago, yet I have received no resolution, no repair, and no meaningful assistance. To make matters worse, the microwave has since developed an additional error, and still there has been no urgency or accountability from Whirlpool. The appliances are unreliable, and the after-sales service is **********. How does a company expect customers to live for weeks without a microwave, constantly following up with no results? This experience has been frustrating and unacceptable. I would not recommend Whirlpool based on both product quality and customer service.
1 reviews | Active since May 2017
To Whom It May Concern, I am writing to formally express my deep dissatisfaction with the service and warranty handling I have received from KIC Whirlpool. On 1 August 2023, I purchased a KIC fridge–freezer combination. This was a major purchase for me, one that required real sacrifice. I had to sell my beloved 1979 Honda Goldwing GLE motorcycle in order to afford the appliance, as my previous fridge’s door had rusted off after 8–9 years of use. At the time, I was happy with my decision and trusted the KIC brand. Five months after purchase, the fridge–freezer stopped working. I logged a call-out, and a KIC technician was sent to assess the issue. The technician identified a burn on the main power supply lead, allegedly caused by heat from the stove. I was informed that the repair could be done by cutting out the burnt section and reattaching the lead at a cost of R350. Unfortunately, I did not have that money available at the time, aside from basic living expenses. Left with no alternative, I reattached the power lead myself just so I could keep the fridge running. Now, three days ago, the fridge section stopped working again, although the freezer section is still functioning. When I contacted KIC Whirlpool, I was informed that the unit would not be repaired under warranty. I strongly disagree with this decision. The fact that the fridge–freezer continued to operate for months after I reattached the power cord clearly indicates that I did nothing that directly caused the current fault. If my actions had voided the warranty or caused damage, the appliance would have failed immediately or shortly thereafter—not months later. I would like to offer constructive feedback to the leadership of KIC Whirlpool. My suggestion is simple: add a small amount (for example, R80) to every technician call-out. This would allow technicians to replace or reattach plugs or power cords free of charge when customers are forced into that situation, while keeping the warranty intact. I am confident that fewer than 10% of warranties are voided due to plug or power-cord changes, meaning this cost could easily be recovered through regular service call-outs. Implementing such a policy would position KIC Whirlpool as a customer-focused company that stands behind its products. Unfortunately, my experience suggests otherwise. From my perspective, it appears that customer satisfaction is not a priority—or worse, that KIC Whirlpool lacks confidence in its own products or is not serious about honoring its warranties. This experience has left me extremely disappointed. I trusted the KIC brand, and I feel let down by the way my case has been handled. I sincerely hope that KIC Whirlpool will reconsider its stance and address this matter fairly. Yours sincerely, Heinrich Muller *** I will be posting this review on Hello Peter site and all of the KIC Whirlpool social media sites.
1 reviews | Active since May 2017
To Whom It May Concern, I am writing to formally express my deep dissatisfaction with the service and warranty handling I have received from KIC Whirlpool. On 1 August 2023, I purchased a KIC fridge–freezer combination. This was a major purchase for me, one that required real sacrifice. I had to sell my beloved 1979 Honda Goldwing GLE motorcycle in order to afford the appliance, as my previous fridge’s door had rusted off after 8–9 years of use. At the time, I was happy with my decision and trusted the KIC brand. Five months after purchase, the fridge–freezer stopped working. I logged a call-out, and a KIC technician was sent to assess the issue. The technician identified a burn on the main power supply lead, allegedly caused by heat from the stove. I was informed that the repair could be done by cutting out the burnt section and reattaching the lead at a cost of R350. Unfortunately, I did not have that money available at the time, aside from basic living expenses. Left with no alternative, I reattached the power lead myself just so I could keep the fridge running. Now, three days ago, the fridge section stopped working again, although the freezer section is still functioning. When I contacted KIC Whirlpool, I was informed that the unit would not be repaired under warranty. I strongly disagree with this decision. The fact that the fridge–freezer continued to operate for months after I reattached the power cord clearly indicates that I did nothing that directly caused the current fault. If my actions had voided the warranty or caused damage, the appliance would have failed immediately or shortly thereafter—not months later. I would like to offer constructive feedback to the leadership of KIC Whirlpool. My suggestion is simple: add a small amount (for example, R80) to every technician call-out. This would allow technicians to replace or reattach plugs or power cords free of charge when customers are forced into that situation, while keeping the warranty intact. I am confident that fewer than 10% of warranties are voided due to plug or power-cord changes, meaning this cost could easily be recovered through regular service call-outs. Implementing such a policy would position KIC Whirlpool as a customer-focused company that stands behind its products. Unfortunately, my experience suggests otherwise. From my perspective, it appears that customer satisfaction is not a priority—or worse, that KIC Whirlpool lacks confidence in its own products or is not serious about honoring its warranties. This experience has left me extremely disappointed. I trusted the KIC brand, and I feel let down by the way my case has been handled. I sincerely hope that KIC Whirlpool will reconsider its stance and address this matter fairly. Yours sincerely, Heinrich Muller *** I will be posting this review on Hello Peter site and all of the KIC Whirlpool social media sites.
1 reviews | Active since Nov 2022
i contacted Whirlpool services in Johannesburg on 01/02 October 2025. i choose them, with a higher call out rate, as they are, in their words, an accredited service delivery agent. I paid the call out fee, which assessed that the washing machine belt needs to be replaced. they then require the FULL value of the replacement part up front, leaving me with no option to even pay upon repair. 2 months and 8 days later, they have not come out to fix the belt, with constant promises to come. when I asked that the belt still be in its original packaging, they indicated that they dont do that. they ignore your calls, if they answer when you call from another number, they promise to respond. point be, i am still without a washing machine, more than 2 months later. by far the first company to force me to write a negative review. I will now proceed to lay a charge against them for not refunding me for the part I had to pay in advance. i would not recommend them at all.
1 reviews | Active since Nov 2022
i contacted Whirlpool services in Johannesburg on 01/02 October 2025. i choose them, with a higher call out rate, as they are, in their words, an accredited service delivery agent. I paid the call out fee, which assessed that the washing machine belt needs to be replaced. they then require the FULL value of the replacement part up front, leaving me with no option to even pay upon repair. 2 months and 8 days later, they have not come out to fix the belt, with constant promises to come. when I asked that the belt still be in its original packaging, they indicated that they dont do that. they ignore your calls, if they answer when you call from another number, they promise to respond. point be, i am still without a washing machine, more than 2 months later. by far the first company to force me to write a negative review. I will now proceed to lay a charge against them for not refunding me for the part I had to pay in advance. i would not recommend them at all.
Hellopeter has tracked Whirlpool across 385 reviews. Whirlpool hasn't collected enough recent reviews — at least 10 in the last 12 months are needed — to calculate a TrustIndex score. Have you used Whirlpool? Write a review to help others decide.