Weird way to treat loyal customer...

Had a Vodacom contract for a while. Phone was ****** - no insurance. Want to stay with Vodacom so asked if I could pay out the balance on my handset and then start a new contract for a 24 month period to replace the balance of the old one.<br> <br> So strange that this was rejected - they would have had the phone paid for and kept a customer worth around R35k per year and instead to save R3k on the contract balance have lost that customer.<br> <br> This kind of business logic baffles me. Not unhappy with the service but just find this a system that shoots itself in the foot.<br> <br> Anyway, luckily Cell C offered to buy up the contract and give me a new phone....so they will get the R35k instead. Go figure.