Account status Dormant with no notification

Today I was highly disappointed by Truworths, I have had my account for more than 10 years - do yourself a favour and check my history. I requested head office to order a parka jacket for me, only to be told that because I haven't purchased on my account since May last year it has become dormant and they are unable to assist. I need to go into a store and show my ID, reactivate my account and then ask the staff member to place the order for me. NOW don't you think Truworths could deal with this a little differently, "thank you for your order, i have placed the order for you, but please note that when you collect the item you will need to take your ID book to verify and reactivate your account" In this instance your client would be happy, instead you can now close my account because if that's how you treat and inconvenience your customers then I would rather shop elsewhere. I have a number of accounts and this is the first time I'm experiencing this, i understand that ***** is real, but there are more effective means and ways of preventing *****! Another thing, why was I never informed of this so that I was aware before I tried to purchase something?