Takealot pricing

I am shopping for a Magneto rechargeable standby lantern. Most retailers are sold out, but i found stock at takealot. Checked the price R469. I bought one 2 years ago at Makro for R199. Price? R269. So i checked another 7 online retailers and every one of them charge R269. So i contacted Takealot, but their response was - Tough, we do not match pricing with anybody else; pay what you see. How many of their clients are being fleeced like this? But then when you are a member of the Naspers group that's absolutely typical. The Stellenbosch mafia have never heard of the word competitive. I have bought much from Takealot in the past; but this has taught me to check the prices carefully before buying anything from them. Amazon here you come; Takealot? Takeanote!