Takealot discriminatory Seller policy

I app**** to be a Takealot for new Hybrid Solar Inverters. Takealot spent a few weeks evaluating my application by getting me to create Product brochures, evaluating my website, asking numerous questions and asking for much motivation. After many weeks of evaluation and work from my side Takealot responded as follows: "we cannot advance your application as the product selection that you have provided does not align with our strategy for exciting customers.". Takealot new upfront what my products were yet spent weeks evaluating and getting me to run around and then responded this way. What on earth is going on? What is not exciting about selling energy solutions in a country where energy is a problem? Its not like there are 1many resellers of my products on TAkealot already. I do not buy this response from TAkealot