Pay for a damaged return?

Ordered a product from the website, paid in full When the item arrived it was wrapped in bubble wrap... thats it, no box, nothing of use just bubble wrap, which in its own isn't an issue, the issue is, the item was bent and damaged beyond use. I called the call center and was told to log a return. Now i have to spend money to wrap an item that was damaged so that takealot can "investigate" and possible give me a credit for money spent.

So summary, I pay to get something broken, then I have to pay more to have it returned? Strangely horrible service so far.