Standard Bank MyUpdates - subscription without my consent

I noticed a "PRIMARY SMS Fee MyUpdates SUBSCRIPTION" on my Bank account which I had no idea what it was for. Upon checking Standard Bank's website, I see that this is a service which you actually have to register for, which ofcourse, I never did. I contacted Standard Bank Complaints division to ask where this came from, who registered me and who authorised this on my account. Standard Bank, after MANY attempts, came back to me to say that they will refund me the January fees only as I was not informed and that I have to call Standard Bank to cancel this subscription (which I never subscribed too!) So, in essence, Standard Bank decided to subscribe me to a service which I am charged for, without my consent and now I have to call them to cancel this subscription which I never registered for, nor consented to being subscribed to AND then they will refund me (ONLY JANUARY'S FEES) once I have cancelled a service I never wanted nor registered for???? How on earth does a Bank have the audacity to do this??? I am extremely concerned as there is still no apology, no refund and they have decided to close my complaint. I have now referred my complaint to the Banking Ombudsman, The Banking Association SA and The National Consumer Tribunal. I would suggest that all Standard Bank customers diligently check their bank statements for *******ly registered subscriptions. I have been a customer of SBSA for over 20 years and this was the final straw for me. What else would they subscribe me for without my consent and then proceed to charge me for it. How many loyal customers are being charged a fee for a subscription they did not register for??? Absolutely unacceptable. This is ***** and theft and I will not allow this under any circumstances