No Care Customer Service

In February 2016 I purchased a cold food product from Pick N Pay Cavendish. When I got back to work and started eating it, it was disgusting, the ingredients were old and under cooked and clearly made with little to no care. Naturally I didn't eat it. I left it at that and was later convinced by a friend to email PNP to complain about this as it was money spent. And so I emailed customer service and complained, this was done 03/02/2016. A MONTH later I received a response only asking about the bar code number, till slip etc. As they had not bothered to reply to my complaint I had forgotten about this and so did not have the product a month later. I rep**** immediately to their response (03/03/2016) and to this day have received no response. It seems that PNP has dismissed my complaint and finds it unimportant. No matter what the complaint they should see to it that every dissatisfied customer receives adequate response. I guess in their minds the customer will always shop at PNP, I have however moved more of my grocery shopping to Checkers. All it would take is a phone call or immediate email, but clearly not every customer is that important.