Is this apparent dishonesty your policy?

I noticed that you are currently selling Gaby's Almonds kg at R169.95. The price of these almonds a week ago was R189.95. In your present price list you claim, however, that the price had been reduced from R199.95, which is not true, and it seems that you might do this to make the reduction appear larger than it is. I hope I am mistaken about this, because it would be a dishonest practice, and not becoming of a reputable retailer like Dis-Chem. Please accept my apologies if I am not correct.