Bad service again

BA definitely caught on the back foot. Extremely ill-prepared to deal with any issues. Sent from pillar to post. Then the fare adjustment payment is a total *******. No answer from call centre, online changes requires you to call center, only to realise you have to actually go into the airport, and the nearest airport is like 500km. Why couldn't you make the process easier like FlySafair . Click of the button and 2 min flights was rescheduled. And then your Staff members feel like they doing us a favour???This puts the cherry on the cake for the worst service experience to date.