Incomprehensible, undecipherable codes!!

Albany is having a promotion/competition where you have to sms a unique code that is placed inside the packet. This is an impossible feat!!! They have a blackish area in which the numbers are written. To decipher whether the number is a 7 or 2 is impossible and the last digit is too faint to see. Now I question whether Albany are using this as a gimmick to get people to buy Albany? I buy Albany, whether there is a competition or not, so I thought I'll enter the competition. However, it was very frustrating and i ended up not entering because it's impossible. I wonder if anyone managed to read the numbers. They are very inconsiderate and maybe they meant it to be this way.