Zara's service lacks what the brand embodies

<p>I've been a loyal customer of Zara for over 20 years. I've shopped across the globe at Zara's stores and the experience has been nothing short of exceptional, thus building the brand loyalty.<br />I'm a regular at the Cresta store. I shop there at least once a month. The manager knows me as a loyal shopper.<br />However, my experinece there, month after month, is nothing short of disappointing and horrible.<br />1. No greets as you walk in store. Instead, staff gives you a glance and look away. The first impression of walking into the store is negative.<br />2. During the week the store is under staffed.<br />3. On weekends, there is staff, but they don't approach you. There's no motivation to assist.<br />4. When the store is quiet, you can hear the staff shouting loudly in the back, laughing and joking. Not setting up a good shopping experience. I can understand it's Africa, but this is not a bus stop.<br />5. Clothes were strewn and not properly displayed.<br />6. Two items I picked were priced wrong. </p> <p>Look I know I'm not walking into an Armani or Versace store, however, Zara is still an international brand, and levels of service should be adhered to. The image and feeling I have for the brand is just going down the drain in this country. Please train your staff to be world-class. Nothing less. That's what Zara remains across the globe.</p> <p><br /><br /></p>