Incorrect price on item not honoured by Zara Sandton

I am really upset with Zara Sandton, I went shopping with my wife today. This was at between 1.25pm to 2pm on the 1st May 2018. We saw a coat at Zara, it was a size medium. She tried it on and it was perfect. We looked at the price and it was marked at R1299, a little expensive but we decided to take it. After 15 minutes in line we get to the till and the lady serves us. At the till I see the price pop up as R2499, I inform the teller and she calls the manager.

The manager comes through and takes the coat and makes us wait for a good 20 minutes on the side. She comes back and says the price is actually R2499 and she can't sell it to us for R1299.

I find this absurd, the consumer protection act states if you already made your way to pay at the till, the price what you see is what you pay unless a reasonable error occurred. I can understand if it was marked at R24.99 or even R249.00 that represents an obvious mistake, but R1299.00 is alot of money and this is not a reasonable error.

We left very upset as no one could help us. The manager was very unprofessional and advised that people above her do not deal with queries.

I will take this up with the OMBUD too.

A very unsatisfied customer.