Woolies doesn’t need my business

I recently had a situation with a store card. It took a month for them to get it right, I had go ask them to fix it 4 times (how do you spell a surname wrong when you holding their ID??) so I escalated the situation finally tired of the back and forth and the rude service. They then fixed the card and I got a sorry. What are they sorry for, the card, my time wasted, my petrol or making a fool of me? And why did I have to make a noise?