Shafting loyal customers

<p>I've been a VA member for many years. Recently moved house so want to transfer to closer gym. Would like to join Eastgate (JHB) as it's very close to me, but it only opens in Feb 17. Deal for new members is no joining fee for Eastgate and you get to use any other gym until Eastgate opens. Deal for loyal/existing members who need to transfer clubs is pay one transfer fee to another club (Bedfordview is next closest) for 3 weeks, then pay ANOTHER transfer fee to join Bedfordview. Need to join now as need to get some Jan gym visits in, so I cannot wait until Eastgate opens. Shame on you, Virgin. I thought better of you. *****ing your loyal customers and rewarding new ones; what a great marketing strategy. </p>