Make mistakes and don't do anything to apologise

I bought 3 items on Sportscene's online Black Friday sale.When my order arrived the 1 item was not the same as displayed online.I emailed TFG customer care where Cara has been very helpful and running between Sportscene and myself to make up for their mistake and in order to assist in sorting it out. She has been in contact with me the whole time trying to fix things.The mistake (two item's images swopped around) was rectified.I was just notified by another consultant that Sportscene isn't willing to make up for their mistake eg. Swopping the items around due to a price difference.It was their mistake.When one shops online you always look at the images in order to decide which clothes to buy and that is why I chose that item.I purchased what I wanted and received something different.This is pathetic.When a store makes a mistake with regards to pricing or wrong items etc. they usually are willing to make it up to the client so what makes Sportscene any different . And this was my Christmas shopping.They give the whole TFG group a bad and unprofessional name by just fixing the mistake online and then not doing anything to make it up to the client.