LN
Lee N

1 reviews | Active since Apr 2015

01 Apr 2026, 14:43

Mediocre Prime South Africa Service

Very disappointed in the way Prime handled my issue today.

I had driven from the Durban South area to Cornubia, when the engine had begun to over heat, and pressed the Emergency button on the Prime Protect App.

I initially agreed to the tow truck, which covers a 60Km travel distance, as stipulated in the policy, i.e. From point of rest (A), to me and my broken down vehicle (B), to the destination (C - home or Mechanic). Any distance beyond the 60Kms, would require a cash payment to the towing company directly.

After a few moments (Under 10 minutes), I was assisted and advised to cancel the tow truck. I called the call centre again, and was told that the truck had already been cancelled. By who? I didn't get the answer on that one. What if I had not received any help? and had been waiting, only to later call the emergency line and be told the truck was cancelled and we don't know by who???

0
Replies (2)
Prime South Africa
Prime South Africa's reply01 Apr 2026, 17:09
Official
 
Hello Levi, thank you for reaching out. We’re truly sorry to hear about your experience and want to assure you that we’re already looking into it. 

You’ll receive a full response within 2 working days. Please click “see more” to view our full update once posted. 

Kind regards,
 The Prime SA Team 

Prime South Africa
Prime South Africa's reply02 Apr 2026, 14:49
Official
Hello Lee N,
 
Thank you for taking the time to share your feedback with us. We're sorry for the experience you had and we take situations where help is not provided on time very seriously. 
 
At Prime, we pride ourselves in providing excellent service to our clients, especially in emergency situations and always strive to make our clients feel supported in times of need. 
 
We are currently working together with our towing operator to determine the circumstances for the cancellation of the tow and who had requested same. Regarding the emergency button on our Prime Protect app our specialists are currently looking into the matter to make sure that its continued functionality is ensured. 
 
In the mean time, our Market Conduct team has been alerted and will provide you with detailed feedback following a thorough investigation. 
 
At Prime, we’re committed to making support accessible and convenient. Whether you prefer using the mobile app, sending an email, or making a call, we’re here to help, on your terms.
 
Committed to resolving your concern with care.

Kind regards,
The Prime SA Team