Cell phone price

I looked at an I phone marked at R5499.00 When I requested it I was told that this was not the correct hone that was next to the advert I took a photo with my phone of the advert and showed it to The manager on duty on Sunday the 8 February 2015<br> I brought it to the manager on duty Mr Ross He asked me to email it to the manager of that section which I did immediately from my phone <br> Till now I have had no feed back <br> I feel this is false advertising