Based on recent customer reviews, Lovisa Jewellery draws sharply divided feedback across its South African stores. Shoppers repeatedly report jewellery breaking or losing stones within weeks, piercings that close or become infected, and refunds blocked by the 30 day rule at branches including Sandton, Eastgate and Mall of the South. Online orders stuck in delivery and unanswered customer care lines add frustration. Praise, however, is consistently personal, with staff such as Patricia at Woodlands, Robert at Eastgate and the Kolonnade piercer singled out for patient, kind and professional service.
TrustIndex
2.5
NPS Score
-75
Recommended: Unlikely
Nov '25 - Oct '26
Frequently Asked Questions About Lovisa Jewellery
What do customers say about Lovisa Jewellery?
Based on recent customer reviews, Lovisa Jewellery draws sharply divided feedback across its South African stores. Shoppers repeatedly report jewellery breaking or losing stones within weeks, piercings that close or become infected, and refunds blocked by the 30 day rule at branches including Sandton, Eastgate and Mall of the South. Online orders stuck in delivery and unanswered customer care lines add frustration. Praise, however, is consistently personal, with staff such as Patricia at Woodlands, Robert at Eastgate and the Kolonnade piercer singled out for patient, kind and professional service.
Is Lovisa Jewellery trustworthy?
Lovisa Jewellery has a TrustIndex of 2.5 out of 10 on Hellopeter, based on 28 reviews in the last 12 months. Hellopeter has tracked Lovisa Jewellery across 360 total reviews. How is the TrustIndex calculated? →
Recent reviews (28)
Used this business recently? Share your experience to help others decide.
Used this business recently? Share your experience to help others decide.
Share Your Experience1 reviews | Active since Oct 2026
Fail to deliver
They send my parcel back without delivery attempt. Lovisa is not serious.
1 reviews | Active since Oct 2026
Fail to deliver
They send my parcel back without delivery attempt. Lovisa is not serious.
1 reviews | Active since Mar 2025
Bad
I bought earrings yesterday when I took out the one earing at home to fit one of the stones fell out. I went to Paarl mall store where I bought the item. I ask for my money back lady starting having a attitude saying no refunds on earrings. Is this my fault when a item is faulty ? I ask for the manager she cam out said we can give you a voucher I told her I would please talk to someone above you. The lady over the phone told me they must give you a refund and when i gave the phone back they all ready made out a voucher. I told her I dont want a voucher I want my money back. No the voucher is done. I ask for the slip as to see where it stands. I told them it stands there no returns if you changed your mind and for faulty products one should go online to see. As I wanted to take a photo of the slip the girl behind the counter grab the slip and put it away. I went on to the website amd on the website I showed the manager faulty items may be refunded and she said sorry she did not know. So more than 30mins just to get my money back. Why put people in your store with attitude and dont even know the rules. I will definitely not support you in the future as on google reviews everyone complained about the same issue
1 reviews | Active since Mar 2025
Bad
I bought earrings yesterday when I took out the one earing at home to fit one of the stones fell out. I went to Paarl mall store where I bought the item. I ask for my money back lady starting having a attitude saying no refunds on earrings. Is this my fault when a item is faulty ? I ask for the manager she cam out said we can give you a voucher I told her I would please talk to someone above you. The lady over the phone told me they must give you a refund and when i gave the phone back they all ready made out a voucher. I told her I dont want a voucher I want my money back. No the voucher is done. I ask for the slip as to see where it stands. I told them it stands there no returns if you changed your mind and for faulty products one should go online to see. As I wanted to take a photo of the slip the girl behind the counter grab the slip and put it away. I went on to the website amd on the website I showed the manager faulty items may be refunded and she said sorry she did not know. So more than 30mins just to get my money back. Why put people in your store with attitude and dont even know the rules. I will definitely not support you in the future as on google reviews everyone complained about the same issue
1 reviews | Active since Mar 2009
Disgusting - Order not delivered 12 days later.
My niece ordered 2 pieces of jewelry from lovisa online. She paid for 1-2 day delivery as the options was there. This was on the 29.09. The courier LMS 24 Logistics called to confirm the suburb we stayed on the 30.09. Since then she has received sms' daily to say her order will be delivered that day but it never comes. I then logged an enquiry with the logistics company we shifted accountability to Lovisa. I sent an enquiry to Lovisa as they don't have a customer care number. I used the email address *** provided. It is now the 11.10.2026 and again sms' are being sent but no delivery comes. Bear in mind we've been waiting and listening for any vehicle that comes here. On the 8th they update the delivery tracker as cannot get hold of client... When her phone has no call on her call history on the 8th only for the 30th on the initial call proving that they are lying and continue to do so daily.. However no one keeps us updated on what is going on. If this is theft I will open a case against Lovisa and the logistics company.. I will never again use lovisa and if any company uses LMS as their courier company I also will not buy from that company. The service from both is disgusting.
1 reviews | Active since Mar 2009
Disgusting - Order not delivered 12 days later.
My niece ordered 2 pieces of jewelry from lovisa online. She paid for 1-2 day delivery as the options was there. This was on the 29.09. The courier LMS 24 Logistics called to confirm the suburb we stayed on the 30.09. Since then she has received sms' daily to say her order will be delivered that day but it never comes. I then logged an enquiry with the logistics company we shifted accountability to Lovisa. I sent an enquiry to Lovisa as they don't have a customer care number. I used the email address *** provided. It is now the 11.10.2026 and again sms' are being sent but no delivery comes. Bear in mind we've been waiting and listening for any vehicle that comes here. On the 8th they update the delivery tracker as cannot get hold of client... When her phone has no call on her call history on the 8th only for the 30th on the initial call proving that they are lying and continue to do so daily.. However no one keeps us updated on what is going on. If this is theft I will open a case against Lovisa and the logistics company.. I will never again use lovisa and if any company uses LMS as their courier company I also will not buy from that company. The service from both is disgusting.
1 reviews | Active since Oct 2010
Poor service delivery and customer care
I visited the store at N1 City Cape town on 6 Sept this year. My grand daughter wanted earing and we took a pair. Got to the till and lady asked me the money, to which I produced my card. I then saw it is R650.00 and told her I will not be taking it. She then informed me she tapped already, but no problem they will do a refund, but can only put the money back into my card. Was not happy as it is a normal debit card and they could give me the money, but ok. A month later no refund was done, the store manager tells me that there is nothing she can do I will have to check their head office details online and speak to them. She could not give me the relevant details. I checked online, no number, only an *** option. I mailed, response I need to wait 5-7 days for refund to reflect. A month later they are telling me this. I included the refund slip and bank statement in this correspondence. There is no way of contacting them other than on ***, so no human action. I'm frustrated and struggling to get assistance. Bad service
1 reviews | Active since Oct 2010
Poor service delivery and customer care
I visited the store at N1 City Cape town on 6 Sept this year. My grand daughter wanted earing and we took a pair. Got to the till and lady asked me the money, to which I produced my card. I then saw it is R650.00 and told her I will not be taking it. She then informed me she tapped already, but no problem they will do a refund, but can only put the money back into my card. Was not happy as it is a normal debit card and they could give me the money, but ok. A month later no refund was done, the store manager tells me that there is nothing she can do I will have to check their head office details online and speak to them. She could not give me the relevant details. I checked online, no number, only an *** option. I mailed, response I need to wait 5-7 days for refund to reflect. A month later they are telling me this. I included the refund slip and bank statement in this correspondence. There is no way of contacting them other than on ***, so no human action. I'm frustrated and struggling to get assistance. Bad service
1 reviews | Active since Nov 2024
Unhappy customer.
The attitude of the sales Person at Lovisa Richards Bay was utterly uncalled for, by simply asking her to assist with taking out the bracelet I wanted to try on she had a lot to say. You don't tell a customer that he/she is causing you trouble by asking asking for assistance. I further took it out myself as she was struggling a bit and had to tend to the till. I quickly took out the bracelets and mind you I have nails on, I told if you love assisting customers as per your job untying this bracelet was gonna be as easy as I did it, she then told me we can switch positions since I'm so good at what I'm doing. I may be a needle in a haystack of customers but customer experience is great way of retaining customers and she clearly needs to be trained on how to handle her frustrations when dealing with customers.
1 reviews | Active since Nov 2024
Unhappy customer.
The attitude of the sales Person at Lovisa Richards Bay was utterly uncalled for, by simply asking her to assist with taking out the bracelet I wanted to try on she had a lot to say. You don't tell a customer that he/she is causing you trouble by asking asking for assistance. I further took it out myself as she was struggling a bit and had to tend to the till. I quickly took out the bracelets and mind you I have nails on, I told if you love assisting customers as per your job untying this bracelet was gonna be as easy as I did it, she then told me we can switch positions since I'm so good at what I'm doing. I may be a needle in a haystack of customers but customer experience is great way of retaining customers and she clearly needs to be trained on how to handle her frustrations when dealing with customers.
1 reviews | Active since Aug 2016
Not happy
I spent R1350 on jewellery under the waterproof selection in centurion mall.Only for my jewellery to turn silver -ish from gold chrome.I am very disappointed because it was for work.I trusted Lovisa I was sold false statement.I bought two bracelets,4 set of earrings and a necklace all turned silver-ish ugly.please refund me I will return the jewellery...
1 reviews | Active since Aug 2016
Not happy
I spent R1350 on jewellery under the waterproof selection in centurion mall.Only for my jewellery to turn silver -ish from gold chrome.I am very disappointed because it was for work.I trusted Lovisa I was sold false statement.I bought two bracelets,4 set of earrings and a necklace all turned silver-ish ugly.please refund me I will return the jewellery...
1 reviews | Active since Sept 2014
DISASTER TEAM AT LOVISA WONDERBOOM JUNCTION
The worst customer service .The staff clean while customers ate doing their shopping and theres normally 2 people in the store with 0 customer service skills ,terrible attitude ,arrogant and rude. Twice I experience a sales person saying I cant do that its against the policy . I am making three transaction for birthday gifts and they force to pack everything I one packaging while im telling them its gift ,I was to go buy bags at gift shops until ,one ,whom I think was senior intervened and gave the three small bags. My daughter bought me a gift , studs ,while removing them from the packaging ,the head came off which could mean poor workmanship ,to be returned to manufacture or improper packaging .Its unhygienic to return a pair if tried on but these,were never worn . They are telling us about no return on a receipt that was emailed to a 17 year old and no condition explained. May they kindly check all the packaging and all their products daily to do quality check ,do they dont have situation of unnecessary trips ,to be engaging with unfriendly staff ,as if they are being forced to work. Excellent customer service is about utilising common sense in line with business policies and they bring low standards then ,they should not be there. They were not even wearing name tags . Lovisa has been around but your recruitment needs some polishing ,take them all including their manager back to training.
1 reviews | Active since Sept 2014
DISASTER TEAM AT LOVISA WONDERBOOM JUNCTION
The worst customer service .The staff clean while customers ate doing their shopping and theres normally 2 people in the store with 0 customer service skills ,terrible attitude ,arrogant and rude. Twice I experience a sales person saying I cant do that its against the policy . I am making three transaction for birthday gifts and they force to pack everything I one packaging while im telling them its gift ,I was to go buy bags at gift shops until ,one ,whom I think was senior intervened and gave the three small bags. My daughter bought me a gift , studs ,while removing them from the packaging ,the head came off which could mean poor workmanship ,to be returned to manufacture or improper packaging .Its unhygienic to return a pair if tried on but these,were never worn . They are telling us about no return on a receipt that was emailed to a 17 year old and no condition explained. May they kindly check all the packaging and all their products daily to do quality check ,do they dont have situation of unnecessary trips ,to be engaging with unfriendly staff ,as if they are being forced to work. Excellent customer service is about utilising common sense in line with business policies and they bring low standards then ,they should not be there. They were not even wearing name tags . Lovisa has been around but your recruitment needs some polishing ,take them all including their manager back to training.