Extremely Disappointed – Lift Airlines Damaged My Bag and Refused Accountability

I am extremely disappointed with Lift Airlines after my recent experience. My suitcase was severely damaged on flight GE111 to Cape Town, even though it was marked with a fragile sticker. When I reported the issue, I was told that because it’s a hardshell bag, Lift does not take responsibility for the damage.

This response is unacceptable. I have travelled across the continent with these same bags for over a year and never experienced damage anywhere close to this — just the usual small scratches. The level of destruction this time was shocking and the lack of accountability from Lift made it even worse.

It’s ironic that quality luggage stores sell hardshell cases specifically for air travel — yet Lift claims they are not designed to withstand normal airline handling. That logic makes no sense at all.

What’s the point of placing a fragile sticker on luggage if your handling staff ignore it completely? Passengers trust airlines to treat their belongings with care, not to destroy them and hide behind fine print.

I used to recommend Lift to friends and family, but after this experience, I’ve completely lost confidence in the airline. This was my last flight with Lift.