Order online for pickup, but will only process order when you in store

Placed an order at 6:30am this morning on the app. Chose pickup time as ASAP. Get to the store at 6:55. They only put the order through at that time. Had to then wait 15min before receiving the order.

WHATS THE POINT OF PLACING AN ORDER BEFORE GETTING TO A STORE????

By ordering online, you paying at the same time. So its not like someone can place huge orders and not show up and KFC loses - you have our money already. MAKE OUR MEAL.

Maybe some brilliant person at KFC can explain this. Its the not first time this has happened.

The entire point of ordering in advance, is to get to a store to just fetch your meal. Not get there, then let them process it and you have to wait. If that's the case, get rid of your app and website ordering system.

You guys used to have a check in process - where you reply to an sms when you at the store to give them a 2min headstart to prepare. You killed that system. So what now? we must just wait?