Insane lack of service / ability to assist from such a leading brand!

I bought a new MacBook Air from Gateway. I asked about some technical support in moving to working in iCloud and with the new IOS and some built in programs that I don't know. They could not help, said I need to phone the call centre or book online. I have tried to book online at least 5 times: I have requested a password (no email replies) I have re-registered as a new user (when I get to the booking page, it won't take bookings - every day is "unavailable" for the next year!) I have called the call centre - they cannot help. I am told that a consultant will phone me - they cannot tell me when. And if the consultant calls and I not able to take the call, I must phone them again and they will try help me (which they have already told me they can't) This runaround is completely insane from a brand that prides itself in "intuitive, user-experience-oriented devices". I have been trying to get some assistance for over a week now and no one phones back, no one has any answers if they do take my call. I have just spent R14,000.00 with you, Apple!!!!!!!!!!! As a tiny business owner, this was a MASSIVE investment for me I had to first apply for an iStoreCard, then wait 3 weeks to be verified. Once it was approved, it took 2 trips to the bank to collect it. Now the least you can do is provide some after sales service.