Online Purchase

To whom it may concern

I paid online for an item that was priced at R49

I get to the shop after i paid for the item and the sales person said they can't release the item due to online pricing mistake i am waiting for hours now and i still don't know whats going on

Now as per the (CPA) below

Section 30 of the Consumer Protection Act (CPA) 68 of 2008 stipulates the following:

“A supplier must not advertise any particular goods or services as being available at a specified price in a manner that may result in consumers being misled or deceived in any respect relating to the actual availability of those goods or services from that supplier, at that advertised price.

“If a supplier advertises particular goods or services as being available at a specified price, and the adverti*****t expressly states limitation in respect of the availability of those goods or services from that supplier at that price, the supplier must make those goods or services available at that price, to the extent of the expressed limits”.

The Advertising Standards Authority (ASA) has upheld a complaint from a consumer who allegedly to buy a laptop that was advertised for R3 999,00. However the specific laptop was out of stock and would only become available to the consumer a month later.

The ASA stated in this matter that advertisers should not offer products or services if they did not reasonably expect to satisfy the likely demand. The aforesaid is specifically addressed in Section 30 of the CPA, which places the responsibility on advertisers to ensure that sufficient planning is done and sales records are analysed prior to placing an adverti*****t. The merchandiser was subsequently cautioned to ensure that sufficient levels of stock were available before embarking on promotional offers.