Exhorbitant prices

We visited Incredible Connection on 21 May 2015 to purchase ink for our HP printer. The price for a full set of ink came to R2279.61, which seemed to be far more than we had previously spent on ink. When we returned home, we found that the exact same ink bought less than 4 months ago was now R100 more expensive (Still in packaging). Out of interest, and total desperation (R2300 is a lot to spend on ink), we compared prices on the HP online store. For the same inks, we would have paid R1399. That is almost R1000 difference.<br> <br> I realise shops put on a mark up but this is horrific. We have always bought ink and other electronics from Incredible connection but with a mark up like this, we will now shop elsewhere.