Disgusting lack of customer service

I bought a Hisense Tv 10 months ago and the screen has packed up. I contacted customer service and they asked for a photo which I sent. Today I am told that there is a crack in the ( not specified in their email but I assume 'screen' was omitted and this is not covered by warranty. I went to the set and examined it at very close quarters and there is NO CRACK. I know what cracks look like, I have seen them on laptop and smartphone screens. Nothing like that here. Even if there was a crack, what kind of customer service doesn't ask to send out a technician to at least advise on repairability and give a quotation? Obviously I would want repairs done by Hisense as opposed to some hole-in-the-wall electronics repairs shop.

Hisense does not care for it's customers. It does not want to honour it's warranties. It just wants to take your money.

I am so disgusted I will never buy another Hisense product.