Fitbit Ionic ineptitude

Bought a Fitbit Ionic 2 years ago - watch broke down completely & there’s no way to get it assessed for repair or actually repaired currently? Not locally here in South Africa or even by the company/supplier/local agency globally? Chat consultant just followed their script but could offer no solution - appealed for my ‘understanding’ that there is nothing that can be done. Ionic was purchased through FNB - will pursue their distribution of a product with no means of repair assessment or repair option? Surely the Consumer Protection Act in South Africa should cover this matter? I certainly won’t ever purchase any Fitbit products again and will endeavour to deter anyone else from using this Brand. Appalling Customer Service - usual “call center” ineptitude. Very shortsighted of Fitbit! Built in obsolescence is blatant!