Edgars *********** their loyal customers

As a loyal customer for many years I feel **********. I went to Edgars Tygervalley yesterday 29/7/2015 to look at sneakers and shoes. As I walk in I saw that there's specials on allot of their shoes. I thought it was my lucky day or NOT! I looked at a pair of shoes fitted it and checked the reduced price. On the red reduced price the shoe was marked down to R899.50. I saw that the original price was under the red reduced sticker. If I know that the shoes was initially R1200.00 and now marked to R899.50 I would think that its a good deal.<br> I lifted the reduced sticker and to my surprise the actual price was also R899.50!!!<br> I feel cheated. How can a large retail chain store get away with something like this?