DSTV showing the same programs and content over and over and over. tent

I have been royal supporter of DSTV since their formation unfortunately their business conduct have become a **** like everything else in the country. I am pay almost a thousand Rand Month to watch the same programs being repeated over and over again. Whey then should I continue to be a subscriber of your business. Please provide me with a logical explanation as to why everything is repeated over and over.