Classic case of not living up to company strategy

This company writes on their website that they are today, since 2008, "one of the leading household removals company in South Africa with affordable prices providing a 5 star service to all our customers." I would like to put in record that I experienced anything but "a 5-star service."

Background * Company was a referral from a colleague who sang praises about their service. I am all for referrals so when I recently had to move, I decided to try them out. * The quoting system was well below par - with me receiving a quote that did not match the price I paid (after the addition of other costs to due a poor quotation). I forgave them for this oversight and I let it slide. My stuff was taken for storage. * I was further taken aback when I noted on their website that they provide email/SMS alerts? Like, really!? My phone is yet to beep! * The coup de grace happened when I was to retrieve my stuff from storage. I called to ascertain if my stuff can be delivered on a particular date. Upon being told it will be - I must just await a call to confirm the time, I was called to state the stuff will be delivered the next day. I was assured it'll be loaded by 07h30, the next day, and be offloaded at the new address by 09h00 (email/SMS alert, dololo!) * It was only at 08h30 when I received a call from the driver who alerted me that they are busy loading my stuff. What happened to 07h30? Oh, he ran late this morning (apology to the client, dololo!) I was assured my stuff will be delivered by 09h30 (delivery address about 20km from Kya Sands). * I lost my marbles when by 10h30 there was still no delivery (no SMS or email alert). I called a Natasha who promised it'll be delivered in the next "30 minutes!" When those minutes expired, Natasha was no longer available to respond to my text (via Whatsapp). A certain Anna entered the picture to field my inquiries. * I lost the rest of my marbles when Anna had the nerve to ask me - when will the payment for the delivery be made? I mean, really!? The stuff is yet to be delivered and all you are concerned about is the money? Never mind the fact that you are running 24 hours late from the schedule and I am yet to get an apology for this drama? * The truck eventually rocked up at 11h45 (again, no SMS nor email alert) and there was no apology. I am too scared to even check my stuff for any defects, etc. * This company proved to be the classic case towards over-promising and under-delivering. Lying to customers is totally unacceptable and it is on this principle that I will NOT recommend this company.