Worst Customer service ever

This is the poorest customer service from Any Retailer I have dealt with in my life. My husband went in store to apply for an Ackerman's Account. Complete with all the required documents. Which we confirmed in store... at Baywest Port Elizabeth. Documents submitted and we were ASSURED that we would be contacted between 24/48hrs.. 4 days went by and we went to the store again to enquire. We were then told we had to fill in an application form, which we did. And again the 24hr rule was made known. After not hearing anything again for 4 days we went in store AGAIN. KEEP IN MIND WE LIVE QUITE A DISTANCE FROM THE STORE. This time we get told that the form was not completed properly... (the form was filled in by one of the store attendants).. So today we go back to find out if we are approved.. and get told that the form was still not completed properly.. so now my question is? Do you not need new customers?? Is our business not good enough for Ackerman's? And all this time NOT ONE PHONE CALL FROM "CUSTOMER SERVICE " WHAT DOES A PERSON HAVE TO DO TO BE TREATED LIKE A "VALUED CUSTOMER"???? If we were phoned. As promised. We would not have had to waste valuable time and petrol just to be told the the application process is Still Pending.. more than 10 days after our initial enquiry.