Dishonest Retention Tactics & Disgraceful Customer Service

Absa Activate

I am beyond frustrated with Absa Activate car insurance and their ********* treatment of customers.

For months, I complained about two issues: Their faulty telematics device, which clearly isn’t working as it should, and My overpriced premium, which Absa refused to review.

In May 2025, a consultant from their Retention Department instructed me to go out and get cheaper comparative quotes, promising that once I did, they would match or beat the premium.

I took their advice seriously, I spent time contacting other insurers, gathering proof of better offers, and did exactly what Absa asked.

Today, when I called back to present the quotes, I was shocked by the response from St (Retention Department). Instead of honouring the promise, she bluntly told me Absa would never reduce my premium and that I should go join Naked Insurance instead.

So Absa deliberately misled me, made me waste my time, and then dismissed me like I’m disposable.

This is false retention strategy, bait-and-switch behaviour, and borderline ***** in terms of customer commitment.

If Absa cannot stand by their own promises, then at least say so from the start instead of humiliating customers and wasting their time.

I demand:

A full investigation into why retention agents are giving contradictory instructions, A proper review of my premium as originally promised, An apology for the disrespectful manner in which I was treated.

If this is not resolved immediately, I will be escalating this to:

The Ombudsman for Short-Term Insurance, FSCA (Financial Sector Conduct Authority)